AMMaR BeLaL

PARSONS SCHOOL OF DESIGN

MFA FASHION DESIGN AND SOCIETY

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Ammar’s multicultural articulation of design is a derivative of his upbringing in Boston, Geneva, and Lahore (Pakistan). Descending from a family that pioneered manufacturing and exporting premium sportswear from Pakistan inspired a Bachelors in Business at Clark University, Mass.

He started his career in 2002 by launching a Bespoke Denim label, which deciphered traditional couture techniques into street-wear. Another 5 years saw him evolve into Pakistan’s first luxury Menswear label and expand to 5 retail outlets in various cities. By 2012, Ammar Belal had won national design awards for “Best Emerging Talent”, “Best Original Song” and “Best Menswear” after consistently showing his collections in over 20 fashion shows in Pakistan and the U.K.

Being the first individual from South Asia/Middle East region to be offered a placement in the Parsons MFA (Fashion Design & Society) program, translated into new challenges and opportunities towards a global identity in design. His trans-disciplinary narrative of teaching BFA Fashion (Senior Thesis) with BBA (Design & Mgmt.) is part of an evolving vision to explore the harmony between Fashion, Journalism, and Social Entrepreneurship.